The hub is a page, the code is a pointer
Understanding this one detail explains everything else. The QR code does not contain your links — it contains a short address for a page we host. The page holds the links.
That indirection is what buys you:
- Editability — swap, reorder, or remove links without touching print
- Length immunity — a long profile URL does not make the code denser, because the code never sees it
- Measurement — the page can count scans; a raw link cannot
A code that encoded five long social URLs directly would be a dense, fragile, unscannable mess. This is why every serious link-hub is built this way.
Ordering: the only setting that really moves numbers
Tap distribution on a link hub is brutally top-heavy. Position one and two collect the overwhelming majority of taps; everything below the fold is close to decoration.
So order by what you want, not by what you have:
- The platform where a follow is worth the most to you
- The platform where you post most consistently
- Everything else, shortest list you can live with
Removing a dead account is a conversion improvement, not a loss.
Writing the line above the buttons
The page has a title and a one-line description. Most people waste both on their own name — but the scanner is holding your card, your box, or looking at your stall. They know who you are.
Use the line to answer "why would I tap?":
- "New drop every Friday" beats "@mybrand"
- "Free 10-minute setup guide" beats "Links"
- "Book a table · see the menu · follow" beats "Our socials"
Testing before you print
- Scan with one iPhone and one Android — not just the phone in your hand
- Tap every button; a typo in a profile URL shows up as a 404 on someone else's phone, weeks later
- Check the page on a small screen — buttons below the fold need a reason to scroll to
- Export SVG for anything printed; PNG only for screens
Related tools
For the marketing-angle version of this page — placements, packaging, badges, stalls — see the social media link QR code generator. To point at a single profile instead of a hub, use the per-platform generators such as Instagram or X (Twitter).
How to build a social links QR code in 4 steps
Open the Social Media type
Select it in the generator above. It creates a hosted link page instead of encoding one destination.
Add and order the links
Paste each profile URL, then arrange them so the two you care about most sit at the top — that is where the taps go.
Write the title and reason line
One heading and one sentence explaining what the visitor gets. Skip your own name; they already have it.
Export and verify
Download SVG, print, then scan on both an iPhone and an Android and tap every single button before the run goes out.
Frequently asked
Does a longer list of links make the QR code harder to scan?
No. The code encodes a short address for the hosted page, so the number and length of your links has no effect on the code's density.
Can I reorder the links later?
Yes, at any time. Reordering is the highest-leverage edit you can make, because the top two positions collect most of the taps.
What is the difference between this and the social media link page?
Same generator, different focus. This page covers building and tuning the hub; the social media link page covers where to place the printed code and how it performs in the field.
Can I include non-social links like a shop or booking page?
The social type is built around the 16 supported platforms. For a mixed list — shop, booking, portfolio, PDF — use the Linktree-style multi-link page instead.
Do I need an account to download the code?
You can build and preview freely. A free account releases the download, and it is also what gives the hosted, editable link page an owner who can edit it.
Read next
Need a different QR type? Browse all 48 QR types on the home page.